DOH Suspends CCRC Marketing Incentives Reporting Date
In January, the Department of Health (DOH) issued a notice requiring Continuing Care Retirement Communities (CCRCs) to report on their marketing incentives by June 30; this date, however, has been suspended. LeadingAge NY and our CCRC members have been advocating for suspending the reporting requirement pending the opportunity for communities, DOH, and the Department of Financial Services to develop a common understanding of how to best address the reporting process.
We are very pleased that our advocacy has resulted in this postponement, and we will keep our CCRC members informed of further developments.
Contact: Patrick Cucinelli, pcucinelli@leadingageny.org, 518-867-8827